If you only optimize content for search engines like Google, you risk missing a whole generation of social media users. Younger people, especially Gen Zs, increasingly use TikTok to discover content. (That's right—they’re using TikTok as a search engine!) Just as TikTok—famed for creating memes and entertaining content—has revolutionized how users consume videos, the short-form […]
The post TikTok as a Search Engine: How to Use It to Your Advantage by Lauren Zylyk appeared first on Viral Solutions.